Wishlists let customers tell you what they want to buy from your store

Wishlists are one of the few instances in eCommerce when customers tell you exactly what they want — but don't yet have — from your online store. This demonstrated interest presents a highly-valuable opportunity to make a sale and fulfill a customer need, but it is often underutilised as a marketing tool.

Here are our top 5 ways to turn customer wishlists into sales and increase average order value in the process...
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