The Rise and Challenges of a Connected Customer Experience

The Importance of Customer Experience in Today's Market There's no denying that Customer Experience (CX) has become the cornerstone of modern business. Companies are constantly looking for ways to make interactions smoother and more efficient. But, as new data shows, there's room for improvement, a lot of it. The Deteriorating State of CX Recent findings from Forrester Research tell a story that...
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Friends celebrating Christmas or New Year eve party with Bengal lights and champagne.

Win the customer experience game today and post-Covid

We're nearing the end of a challenging year — and heading into the festive season — people are slowly beginning to shop again. But they’re doing so carefully and consciously, buying close to home and embracing e-commerce more than ever. Brands need to be ready to adopt a variety of in-store and online measures to cater to today’s shopper. So what can brands do to deliver meaningful...
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