You may be surprised to find out that around 73% of online activity is related to searches for local businesses.
If you follow Google guidelines to get a decent amount of traffic on your site, you know one thing for sure and that is SEO changes from time to time. Right? Since Google rolled out Pigeon update in July 2014, Penguin 4.0 during 2016 and more recent updates throughout 2019, local competition has been heating up fiercely. So, if you are on the lookout for a way to target the customers of your area, you should start focusing on your local search rankings through organic SEO (Search Engine Optimisation).
With the impact of Coronavirus being felt especially on small local businesses, makers, startups, the self-employed, and freelancers, it’s more important than ever to ensure that you do everything you can to bring in a steady stream of customers to your small business. If you can continue to trade through the COVID-19 outbreak, either through being an online retailer or a freelancer who can provide services remotely, then SEO and website optimisation will help you spend those marketing pounds where they can result in the most benefit.
Millions of potential customers use local search daily to find the local businesses in their area. And, what’s better than optimising your local business listing to increase the possibility of your business getting found by these potential customers through Local SEO. Don’t you think so?
So, what are you waiting for? Seek the help of a professional Local SEO company today to improve and optimise the digital presence of your business and get you found by your customers first time, every time.