Making Your Website AI-Friendly: What Microsoft’s Advice Means for SEO in 2025

At O’Brien Media, we’re always exploring how search trends impact our clients’ online visibility. In this article, we’ll break down Microsoft’s recent advice on AI-optimised websites and explain what it means for SEO — and how your business can adapt.

Chris Grant (he/him) 9th October 2025 3:25 pm

Find out the latest news from Google

Why Distinctive Brand Names Trump Generic Keyword Domains in 2025

While keyword-heavy domains might seem like a smart shortcut to boost local SEO rankings, Google’s John Mueller cautions that they often cause businesses to blend in rather than stand out.

Chris Grant (he/him) 8th August 2025 5:55 pm

SEO

Google Confirms: CSS Class Names Don’t Influence SEO

There’s an SEO myth that naming your CSS classes after your target keywords will give your pages a rankings boost. In this post we split the fact from the fiction.

Jenny O'Brien 30th July 2025 8:40 am

Technical SEO

The latest Technical SEO news from our blog

Making Your Website AI-Friendly: What Microsoft’s Advice Means for SEO in 2025

Why Distinctive Brand Names Trump Generic Keyword Domains in 2025

Google Confirms: CSS Class Names Don’t Influence SEO