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Website Design

The latest Website Design news from our blog

Great website design isn’t just about looks—it’s about creating an experience that works for your visitors and your business. In this section, you’ll find inspiration, tips, and advice to help you understand what makes a website truly effective. From layout ideas and colour choices to making sure your site works well on all devices, we break things down so it’s easy to follow whether you’re planning a brand new website or just giving your current one a refresh.
Illustration highlighting WebP format advantages for faster website loading speeds and enhanced image quality.
Website Design
Chris Grant (he/him)

WebP Explained: Faster Websites, Better Images

In the ever-evolving world of web design, delivering high-quality visuals while ensuring fast website performance is a constant challenge. Enter WebP, an innovative image format developed by Google to address this very issue.

SERPs in a cartoon laptop with clouds behind
Design
Chris Grant (he/him)

The Debate Over “Above the Fold” in Web Design: A Balanced Perspective

The concept of “above the fold” in web design has long been a cornerstone of layout strategy. Originating from the print industry—where key headlines were displayed on the top half of the newspaper to attract buyers—“above the fold” has maintained a prominent position in digital design. But in today’s evolving web environment, how relevant is this concept?

Person holding a smartphone and planning animated website interface on a whiteboard
Website Design
Andrei Ghimpu

Rising Website Design Costs: How O’Brien Media are Keeping Prices Low Amid Increases

We believe in supporting our clients by providing exceptional web design services without an unpredictable price tag. Our commitment to fair, stable pricing allows us to build long-term relationships with clients who trust us to keep their budgets in mind. So, while the industry may face rising costs, O’Brien Media remains steadfast in our promise to deliver quality websites at competitive rates.

Image of a computer screen displaying a code snippet, symbolising the use of robots.txt to optimise web crawling efficiency.
Website Design
Chris Grant (he/him)

Utilising Robots.txt to Optimise Crawling Efficiency

The robots.txt file is a text document placed in the root directory of a website. It instructs search engine crawlers on which parts of the site they are allowed to crawl and index.

Design
Chris Grant (he/him)

The Psychology of Colour in Web Design

At O’Brien Media, we believe that mastering colour psychology can significantly enhance user experience and drive engagement. Here, we delve into how colour choices impact user behaviour and provide tips on selecting colour schemes that align with brand identity and user expectations.

Add new post setting ups
Design
Chris Grant (he/him)

Why O’Brien Media Still Champions the Classic WordPress Editor

In the ever-evolving world of web development, choices abound. One such choice that has garnered attention in recent years is the selection between WordPress’s Classic Editor and the newer Gutenberg Block Editor. At O’Brien Media, we’ve made a conscious decision to stick with the Classic Editor for our web development projects.

OBrien Media information pack on top of a keyword
Branding & Marketing
Chris Grant (he/him)

The Undeniable Power of Offline Marketing for Small Businesses in 2023

In this digital age, many businesses have shifted their focus entirely to online marketing. However, as we venture into 2023, traditional methods of print and offline marketing are proving more relevant than ever for small businesses.