AI and Business

Phone displaying ChatGPT with a laptop in the background, both showing AI interfaces

How We Use AI at O’Brien Media (and Why It’s a Game-Changer for Our Team and Clients)

Jenny O'Brien April 07, 2025 0 Comments
AI is everywhere these days—from powering the apps we use daily to transforming how businesses operate behind the scenes. At O'Brien Media, we’ve embraced AI not as a buzzword or a replacement for creativity, but as a powerful tool to support our work and enhance the services we provide to our clients. Whether you’re working with us on a web design project, SEO, digital marketing, or...
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Person holding a smartphone with the ChatGPT interface open

SearchGPT vs. Google: What Small Businesses Need to Know

Andrei Ghimpu March 01, 2025 0 Comments
As SearchGPT emerges as a new player in the search engine landscape, small businesses need to understand how it compares to the industry giant, Google. SearchGPT, developed by OpenAI, is designed to provide conversational, context-aware search experiences. It integrates real-time data with generative AI, offering a more interactive and dynamic search process. What is SearchGPT? SearchGPT is...
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Silhouetted person using a laptop in a dark room with glowing code projected on a wall

DeepSeek: What You Need to Know About China’s Answer to ChatGPT

Chris Grant (he/him) February 04, 2025 0 Comments
Artificial intelligence is evolving at a rapid pace, and one of the latest big names to emerge is DeepSeek, a large language model (LLM) from China that’s making waves in the AI industry. If you’ve been following developments in AI, you may have heard about DeepSeek—but what exactly is it, and why is it significant? What is DeepSeek? DeepSeek is an AI-powered large language model similar to...
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A Meta logo on a mobile

Meta’s AI Profiles: Ushering in a New Era of Social Media Engagement

Jenny O'Brien January 05, 2025 0 Comments
Meta is once again grabbing headlines—this time for its move into AI-driven profiles and bots on Facebook and Instagram. According to a recent report by The Verge (3 January 2025), Meta appears determined to transform how users interact on its platforms, offering new, AI-powered experiences that could redefine social media as we know it. The Rise of AI-Powered Social Media Artificial...
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Close-up of computer code on a screen, focused on JavaScript functions

Google’s JavaScript Warning: What It Means for the Future of AI Search

Chris Grant (he/him) January 03, 2025 0 Comments
In a recent update, Google has warned website owners about the importance of correct JavaScript (JS) implementation. Although similar cautions have appeared before, this carries renewed urgency in an age where artificial intelligence (AI) plays a growing role in search. AI-based search refers to search engine systems that use advanced machine learning algorithms to interpret user queries, analyse...
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Illustration representing Google Vertex AI and Google-Extended web crawler with digital and web elements

Google Vertex AI Crawler: What It Means for Your Website

Chris Grant (he/him) August 26, 2024 0 Comments
Google has recently introduced a new AI-powered web crawler named "Google-Extended," which is part of its Vertex AI platform. This development has significant implications for website owners and digital marketers, particularly those focused on SEO and content strategy. What is Google Vertex AI? Google Vertex AI is a comprehensive machine learning platform that provides tools for developing,...
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young it engeneer business man with thin modern aluminium laptop in network server room

The Rise of AI in Small Business: How to Leverage Technology for Growth

Chris Grant (he/him) August 02, 2024 0 Comments
In today’s fast-paced digital world, small businesses are continuously navigating a landscape that evolves at lightning speed. One of the most significant advancements of recent years is artificial intelligence (AI). For small businesses in Swindon and beyond, AI presents both opportunities and challenges. At O’Brien Media, we recognise that integrating AI into your business strategy might...
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