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SEO

The latest SEO news from our blog

Looking to boost your website’s visibility and attract more visitors? Our SEO (Search Engine Optimisation) blog is packed with expert insights, practical tips, and the latest updates on how to improve your website’s ranking on search engines like Google and Bing. Whether you’re a small business owner in Swindon or a growing company looking to reach a wider audience, our content covers everything from local SEO and technical optimisation to content strategy and algorithm updates. Stay ahead in the digital game with our regularly updated posts that break down complex SEO topics into easy-to-follow advice. From understanding the impact of core algorithm changes to discovering how social media and SEO work together, our blog is your go-to resource for staying informed and improving your online presence.
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Digital Marketing
Andrei Ghimpu

How SEO benefits builders, and gardening businesses

Today we’re diving into the not-so-mysterious world of SEO and how it boosts businesses like builders and gardening businesses. Have you ever wondered how your competitor is raking in customers while you’re waiting for the phone to ring?

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Find out the latest news from Google
Chris Grant (he/him)

Google’s March 2025 Core Algorithm Update: Early Indications

Announced on 13th March, the rollout is expected to take around two weeks to complete. As with previous core updates, this one brings broad changes aimed at improving how Google assesses content to provide users with the most helpful and relevant results.

Laptop on a table with paper cutting design on the screen that mimics the colours in the Google logo
Find out the latest news from Google
Chris Grant (he/him)

Google’s 2025 Core Algorithm Update: SEO Strategies to Stay on Top

Google has officially started rolling out its March 2025 Core Algorithm Update, and website owners, digital marketers, and SEO professionals are already seeing significant changes in search rankings.

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Find out the latest news from Google
Chris Grant (he/him)

Google Indexing Rates on the Rise – What It Means for Your Website’s SEO

Recently, research by IndexCheckr highlighted a positive shift: Google’s indexing rates are improving. However, despite this progress, a significant number of pages still go unindexed or face deindexing over time, particularly affecting SEO-focused websites.

Swindon rail station entrance
SEO
Jenny O'Brien

Why SEO is Crucial for Small Businesses in Swindon

Whether you’re a local café, a boutique retail shop, or a professional service provider, your potential customers are likely searching for your products or services online.

Google homepage on the screen under a magnifying glass.
Find out the latest news from Google
Chris Grant (he/him)

SEO Tools Go Dark After Google’s January Updates – What Happened?

On January 16 and 17, 2025, the SEO community experienced significant disruptions as numerous SEO tools reported outages and data inconsistencies. These issues were traced back to unexpected changes implemented by Google, which led to widespread challenges for digital marketers and SEO professionals.

Google logo sign
Find out the latest news from Google
Andrei Ghimpu

Reflections on Google’s Activities during 2024: O’Brien Media’s Take

Over the last twelve months, Google has continued to reshape the digital landscape with updates to its search algorithms, advertising platforms, and analytics tools. Here at O’Brien Media, we’ve been closely monitoring these changes to ensure we keep delivering the best possible results for our clients.

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Find out the latest news from Google
Chris Grant (he/him)

Google’s December 2024 Updates: What You Need to Know

Google has been busy wrapping up the year with some major algorithm updates, and the search engine giant has officially released the results of its December 2024 changes.