Social Media

February 2025 Social Media Content Ideas

Chris Grant (he/him) January 26, 2025 0 Comments
February is all about connection and kindness, making it a fantastic month to strengthen relationships with your audience. For small businesses, consistent interaction on social media helps build trust and loyalty with customers. This month, focus on sharing heartfelt and engaging content that highlights your appreciation for your audience and spreads positivity. Keeping your audience engaged...
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Mastering Instagram’s New Grid Format: Tips for Transitioning to Portrait Posts in 2025

Jenny O'Brien January 22, 2025 0 Comments
In our last post, we covered Instagram’s shift to support portrait-oriented posts (1080 x 1350 pixels, 4:5 ratio) on the grid. This change has caught many by surprise, but it’s also a golden opportunity to make your content stand out. For businesses and creators, the transition can feel a bit daunting—but don’t worry. We’re here to guide you through the process and help you make the...
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Instagram’s 2025 Grid Format Update: Why You Need to Act Now

Andrei Ghimpu January 20, 2025 0 Comments
Instagram Grid Format Update: New Image Sizes & Ratios You Need to KnowInstagram’s latest update has introduced a significant change to the way images appear in the grid: taller, portrait-oriented posts are now supported - we've started using this format on our own Instagram account, @obrienmediauk. While this change brings exciting new possibilities for showcasing your content, it’s also...
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Kickstart Your Social Media Engagement for January 2025

Jenny O'Brien December 26, 2024 0 Comments
The start of a new year is the perfect time to plan and refresh your social media strategy. Social media is a vital tool for small businesses to stay connected with their audience, build relationships, and remain visible in a competitive market. In January, take the opportunity to engage with your followers by creating meaningful, interactive content that helps set the tone for the year ahead....
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Custom Links Pages: A Simple, Stylish Solution for Your Social Media Marketing

Andrei Ghimpu December 15, 2024 0 Comments
Social media is all about making connections—whether it’s engaging with your followers, driving traffic to your website, or promoting products and services. But here’s a challenge most businesses face: how do you share multiple links with your audience when most social platforms only allow you to include a single link in your bio? This is where Custom Links Pages from O’Brien Media come...
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Why Custom Elementor Pages Outperform External Link List Services

Andrei Ghimpu September 23, 2024 0 Comments
Why Using Custom Elementor Pages on Your Website Is Better Than External Link List Services for Social Media Links Many businesses turn to third-party services like Linktree or similar external link list platforms to display a collection of important links. While these platforms might seem convenient, creating a custom Elementor page on your website offers a far more effective and versatile...
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Tumblr Migration to WordPress: What It Means for Your Tumblr Website

Chris Grant (he/him) August 30, 2024 0 Comments
In the ever-evolving landscape of content management systems, significant shifts can have far-reaching implications for businesses and individuals alike. One of the latest and most noteworthy developments is Automattic’s ambitious project to migrate Tumblr to WordPress. This move, spearheaded by the company behind WordPress.com, underscores the growing importance of WordPress as a platform and...
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Why Delegate Social Media Marketing to O’Brien Media?

Chris Grant (he/him) May 04, 2024 0 Comments
Why Small Businesses Should Delegate Social Media Marketing to an Agency Like O'Brien Media In the fast-paced world of small business ownership, where every minute counts and growth is the primary goal, managing social media marketing internally can often become a daunting task. It's not just about posting updates; it's about crafting a comprehensive strategy, engaging effectively with your...
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The Undeniable Power of Offline Marketing for Small Businesses in 2023

Chris Grant (he/him) October 07, 2023 0 Comments
In this digital age, many businesses have shifted their focus entirely to online marketing. However, as we venture into 2023, traditional methods of print and offline marketing are proving more relevant than ever for small businesses. Here's why: 1. Competing with the Big Players Just because a business is small doesn't mean it can't make a significant impact. In fact, small businesses often have...
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From Mobile to Desktop: Threads’ Evolution Continues

Chris Grant (he/him) August 21, 2023 0 Comments
In the fast-paced world of microblogging, Threads shook things up when it racked up a staggering 100 million sign-ups within a week of its July launch. Born out of the frustration with Twitter's usage restrictions, Threads, backed by Meta, aimed to provide a fresh outlet for the Twitter user base, now dubbed 'X,' leveraging the Instagram social graph. While the initial hype was real, Threads saw...
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