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Website Design

The latest Website Design news from our blog

Great website design isn’t just about looks—it’s about creating an experience that works for your visitors and your business. In this section, you’ll find inspiration, tips, and advice to help you understand what makes a website truly effective. From layout ideas and colour choices to making sure your site works well on all devices, we break things down so it’s easy to follow whether you’re planning a brand new website or just giving your current one a refresh.
Blue and green lava lamp on desk in O'Brien Media office surrounded by plants and a pride flag
Business
Chris Grant (he/him)

Why Small Businesses Thrive with a Small Local Web Agency

If you’re a small business owner looking for tailored, reliable support, here’s why choosing a local agency – like us here at O’Brien Media in Swindon – could be one of the smartest decisions you make.

Gardener trimming hedge with shears in a bright outdoor setting
Digital Marketing
Andrei Ghimpu

How SEO benefits builders, and gardening businesses

Today we’re diving into the not-so-mysterious world of SEO and how it boosts businesses like builders and gardening businesses. Have you ever wondered how your competitor is raking in customers while you’re waiting for the phone to ring?

MacBook on a glass table near a person, representing a modern website in development
Elementor
Chris Grant (he/him)

Why We Use WordPress and Elementor to Build Small Business Websites

At O’Brien Media, we specialise in building websites that not only look fantastic but also empower our clients to take control of their online presence. For most of the websites we create for small businesses, we use WordPress combined with the powerful Elementor visual editor.

Google office building with illuminated logo and modern glass façade, partially obscured by tree branches.
Find out the latest news from Google
Chris Grant (he/him)

Never Redirect 404 Errors to Your Homepage Do This Instead)

Many businesses think it’s a good idea to send visitors to the homepage when they land on a non-existent page, assuming it will help retain them on the site. However, this is actually bad for both SEO and user experience.

Electrician repairing AC power plugs and sockets, representing trade services
Business
Chris Grant (he/him)

Why Every Tradesperson in Swindon Needs a Website in 2025

In today’s digital world, having a website is no longer a luxury—it’s a necessity, even for tradespeople. Whether you’re a plumber, electrician, builder, or decorator in Swindon, having a professional online presence can make all the difference in securing more clients and growing your business.

Smartphone screen showing a row of icons without any accompanying text labels
Website Design
Andrei Ghimpu

Why Icon-Only Design is Failing Users – And What to Do Instead

Icons have long been a staple of web and app design, providing quick visual cues to help users navigate interfaces with ease. But in recent years, there’s been a growing trend of removing text labels altogether, leaving users to decipher an array of symbols with no explanation.

Image of a computer screen displaying a code snippet, symbolising the use of robots.txt to optimise web crawling efficiency.
Website Design
Jenny O'Brien

The Vital Role of Effective Website Design for Small Businesses

An effective website design can help your small business reach new heights. It’s not just an expense; it’s an investment in your business’s future. By creating a compelling online presence, you position your business for success in today’s digital marketplace.