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Branding & Marketing

The latest Branding & Marketing news from our blog

Branding & Marketing
Jenny O'Brien

Why Clear Contact Information (and more) on Your Website Builds Customer Trust

With so many choices online, your website needs to do more than just look pretty – it needs to instill confidence from the first click. One of the simplest yet most overlooked ways to build that trust? Making sure your phone number, physical address, and contact details are clearly visible.

OBrien Media information pack on top of a keyword
Branding & Marketing
Chris Grant (he/him)

The Undeniable Power of Offline Marketing for Small Businesses in 2023

In this digital age, many businesses have shifted their focus entirely to online marketing. However, as we venture into 2023, traditional methods of print and offline marketing are proving more relevant than ever for small businesses.

Yellow marketing speech bubble on turquoise background, representing marketing strategy discussions.
Branding & Marketing
Alex Swabey

When your marketing plans get derailed, here’s what to do

If there’s anything the uncertainty of 2020 has taught us, though, it’s how difficult it is to plan. You’ve likely never experienced anything as challenging as the current climate.

letter z on a tablet on a vector
Branding & Marketing
Tom Furmanski

Infographic: Marketing to Generation Z

Born mid-1990’s to current 2000s, Generation Z are digital natives who have never lived a life without the internet. By 2020, they’ll have 40% of