What is NAP and why is it essential for SEO?

NAP stands for Name, Address, Phone Number. NAP is essential for businesses wishing to rank well in the local organic search results, because search engines like Google take NAP data into account when determining which companies to show for geographically targeted searches. What can businesses do with their NAP to boost their local search rankings? To start with, make sure that your NAP is...
Categories: SEO
Read More