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Unsubscribing vs. Reporting as Spam: Understanding the Difference and its Impact on Small Businesses

Our inboxes are constantly flooded with emails. From promotional offers to newsletters, it’s easy to feel overwhelmed. Consequently, many email users are familiar with the options to "unsubscribe" or "report as spam." However, these actions have significantly different implications, especially for small businesses trying to grow their customer base and reputation. In this post, we'll delve into...
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