The Best Instagram Image Size for Organic Posts and Ads in 2026
Square, 4:5 or 3:4? We break down the best Instagram post sizes for organic content and paid ads, and why it makes a real difference to performance.
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Social Media
Posts from The Digital Insider about social media.
X Pro (TweetDeck) Locked Behind Premium+: What You Need to Know
If you manage social media for a living, you probably have a soft spot for TweetDeck. The multi-column dashboard that let you monitor feeds, lists, searches, and multiple accounts all from one screen was, for years, one of the best free tools on the internet.
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How to Add Facebook Messenger to Your Website (And Why It Still Matters in 2026)
If your customers are already active on Facebook, Messenger gives them a familiar way to contact you can remove friction and increase enquiries. Here’s how Messenger works on your website, why it’s useful, and what to consider before enabling it.
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Outsourcing Social Media Marketing for Small Businesses
At O’Brien Media, we provide Social Media Marketing services in Swindon that help small businesses save time, stay visible online and build a stronger brand presence across the platforms that matter.
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Meta’s £2.99 Ad-Free Offering: What It Means for UK Users & Businesses
Big news landed last week: Facebook and Instagram owner, Meta, is rolling out an ad‑free subscription option in the UK, offering users a choice: pay to skip ads or stay on the free version with personalised ads.
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Are Hashtags Dead on Instagram? Why SEO and Authenticity Now Matter Most
Hashtags aren’t driving discovery in the way they once did. Instead, Instagram has become more like a search engine — one that rewards well-optimised content, clear profile information, and above all, authenticity.
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Instagram’s New Repost Feature: What It Means for Your Business
Instagram has just launched its new Repost feature—and if your business is active on the platform, this could be a big moment to tap into fresh organic reach without relying on paid ads.
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Threads Nears X in Daily Active Users: What It Means for Your Brand
At O’Brien Media, we stay ahead of social media trends so you don’t have to. Whether you need help crafting a mobile-optimised content plan for Threads, or a robust social strategy that spans X, Instagram and beyond.
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Instagram Posts May Soon Appear in Google Search — What That Means for Creators
For brands, influencers, and small businesses, this means that your content could potentially attract viewers who aren’t actively using Instagram but are searching for relevant topics or how-to information online.
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