payment options

BNPL refunding late fees

After the watchdog identified potentially unclear terms and conditions, some buy now, pay later customers could get refunded. Customers who were charged late payment fees by Clearpay, Laybuy, and Openpay will receive a refund voluntarily in specific circumstances. The Financial Conduct Authority (FCA) asked firms offering buy now, pay later to be more clear with their terms. As a result of some...
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Payment options on a mobile

‘Buy now, Pay later’ is not without its downside!

Credit card debt is the biggest fear of one third of millennials (more than death or going to war). You are not wrong if you think that sounds like a business opportunity. The fear of financial ruin has helped fuel the growth of "buy now, pay later" (BNPL) services, with 75% of users in the US belonging to the millennial generation or Gen Z. Ironic, isn't it? Affirm, Afterpay, and Klarna use...
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Ecommerce Conversions Boosted with Buy Now, Pay Later

Your product pages are conversion-optimized, and your checkout process is easy. Yet, your e-commerce conversion rate hovers around 2% to 3% — and that's considered a good one. Are you wondering why you aren't getting more conversions from your visitors? It is not so much the products, the brand, or the website design that is giving shoppers pause. Instead, it is your pricing that is giving them...
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Growing fashion & lifestyle brands’ revenue with D2C

Let's talk about the key considerations for brands looking to sell direct to consumers, and the benefits of a platform approach. We'll discuss; Key retail channels, and seller requirements Learn how marketplaces help a company go fast and scale Platform management technology can help companies scale Platform strategy can make international markets easier to enter (particularly in Europe) and...
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What is an Address Verification System (AVS)?

Definition: An address verification service is a system that checks to ensure the customer's entered address is registered with major shipping carriers. Ecommerce stores can use this verification process to reduce the number of checkout errors, increasing conversion rates in the process. AVS helps streamline the checkout process Address verification is important — after all, if the product...
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E-commerce examples

Predictions for eCommerce Marketing Trends in 2022

To help you plan ahead, we have outlined some eCommerce marketing trends for 2022. In no time, you will be on top of your game and planning for a successful year. eCommerce marketing trends in 2022 include: Loyalty to Customers There is a growing trend of customer loyalty, with consumers more willing to switch brands than ever. In addition to the opt-out era and shoppers’ growing concern over...
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different ways to sell products

The various types and history of eCommerce

In order to fully understand ecommerce, let's look at its history. In general, businesses can be classified into six main types of ecommerce: B2C. B2B. C2C. C2B. B2A. C2A. Now let's take a closer look at each type of electronic commerce. 1. Business-to-Consumer (B2C). In B2C ecommerce, a business conducts transactions with a consumer. In the context of ecommerce, B2C is one of the most popular...
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Friends celebrating Christmas or New Year eve party with Bengal lights and champagne.

Win the customer experience game today and post-Covid

We're nearing the end of a challenging year — and heading into the festive season — people are slowly beginning to shop again. But they’re doing so carefully and consciously, buying close to home and embracing e-commerce more than ever. Brands need to be ready to adopt a variety of in-store and online measures to cater to today’s shopper. So what can brands do to deliver meaningful...
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Did you know that 90% of UK shoppers use Amazon? Three top marketplace trends for 2020

Recent research discovered that 90% of UK shoppers use Amazon with over 40% accessing its Prime subscription service. On top of this staggering stat, one-fifth of Amazon shoppers use the service once a week. Yet the dominance of marketplace shopping extends far beyond Amazon. Last year, $1.66 trillion was spent globally on the top 100 online marketplaces. But it’s not just sales volume...
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New EU Directive on consumer rights

The European Council has adopted a new Directive designed to enhance consumer protection, with the focus on the internet and online transactions. Highlights include: enhanced harmonisation and streamlining of some of the criteria used to determine the level of penalties for infringements of EU consumer law; a right to individual remedies for consumers when they are harmed by unfair commercial...
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