Google makes another a move to call time on app-install intersitals

Google has spoken and an all too common feature of the mobile web will never be the same again if developers and site owners follow the path sign-posted by the search giant. App install interstitial ads - those full-screen ads that pop up suddenly when browsing on a mobile device prompting you to download and install an app - are proving too annoying for mobile visitors and Google intends...
Read More