Month: June 2023

Laptop showing email inbox with multiple unread message icons, symbolising email overload

The Power of Email Sender Names: Brand vs Person

Chris Grant (he/him) June 07, 2023 0 Comments
In today's digital age, email marketing continues to be an indispensable tool for businesses to connect with their customers. However, amidst the noise and competition in crowded inboxes, it's crucial to stand out and make an impression. One key element that often gets overlooked is the sender's name. Should businesses use a brand name or a personal name as the sender? In this article, we'll...
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A scenic view of a historic stone bridge and lush green surroundings in Wiltshire on a sunny day.

Celebrating Wiltshire Day: Small Businesses That Make a Big Impact

Chris Grant (he/him) June 05, 2023 0 Comments
Wiltshire, a picturesque county nestled in the heart of England, is not only known for its stunning landscapes, historic sites, and charming villages but also for its thriving small business community. As we celebrate Wiltshire Day on the 5th of June, it is an opportune moment to shine a light on the local entrepreneurs and their remarkable contributions to the county's economy and community. In...
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Close-up of a web browser showing the Google Analytics Solutions page under a magnifying glass.

Embrace the Future: Google Analytics 4 Replaces Universal Analytics

Chris Grant (he/him) June 01, 2023 0 Comments
In the ever-evolving digital landscape, data plays a crucial role in understanding user behaviour and making informed business decisions. For years, Google Analytics has been the go-to tool for analysing website performance and gaining insights into audience engagement. However, as technology advances and consumer expectations evolve, Google has introduced a new and more powerful analytics...
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