Why Websites with Review Ratings Shine in Search Results

In today's digital age, online reviews and ratings play a significant role in shaping consumer decisions. When it comes to search engine results pages (SERPs) on Google, websites with star review ratings often stand out from the competition. In this blog post, we'll explore why websites with review ratings displayed in search results tend to perform better, how they can positively impact your...
Read More

Unravelling the Enigma: Google Explains Why Your Small Business Homepage Isn’t Indexed

In today's digital landscape, establishing a robust online presence is vital for small businesses to thrive. However, you may encounter a perplexing situation where your homepage fails to get indexed by search engines, particularly Google. In this blog post, we'll unravel the reasons behind this mystery and provide insights into Google's explanations specifically tailored to small businesses like...
Read More

Enhancing SEO with Chat-Based Search and AI: A Game-Changer for Small Businesses

In the fast-paced world of digital marketing, staying ahead of the curve is vital for small businesses seeking to boost their online visibility. The emergence of chat-based search and the integration of artificial intelligence (AI) into search engines like Bing are poised to transform the landscape of search engine optimization (SEO). In this blog post, we'll explore the game-changing potential...
Read More

The Demise of Google Domains: Adapting to a Changing Landscape

As a leading web design agency in the Southwest of England, we feel the need to revisit the recent news of Google Domains shutting down and the implications it carries. This abrupt closure, followed by the sale of Google Domains to Squarespace, raises significant concerns regarding the future of various Google products and services. In this blog post, we will delve into the potential implications...
Read More

The Acquisition of Google Domains by Squarespace: A Shift in Simplicity and Freedom

In a surprising move, Google Domains, renowned for its ease of domain management and basic "landing page" style website creation, has agreed to be acquired by Squarespace. The potential consequences of this acquisition have left businesses uncertain about the future of their websites. O'Brien Media shares the concern that customers might be coerced into using Squarespace's website builder, losing...
Read More
wordpress-change-of-domain-name-or-site-transfer.jpg

Gutenberg vs. Classic Editor: A Battle of WordPress Editing Tools

In the ever-evolving world of WordPress, the introduction of the Gutenberg editor in 2018 marked a significant shift in content creation. With its block-based approach, Gutenberg aimed to simplify and enhance the editing experience for WordPress users. However, the familiar Classic Editor still remains a popular choice for many. In this blog post, we delve into the battle between Gutenberg and...
Read More

The Power of Email Sender Names: Brand vs Person

In today's digital age, email marketing continues to be an indispensable tool for businesses to connect with their customers. However, amidst the noise and competition in crowded inboxes, it's crucial to stand out and make an impression. One key element that often gets overlooked is the sender's name. Should businesses use a brand name or a personal name as the sender? In this article, we'll...
Read More

Celebrating Wiltshire Day: Small Businesses That Make a Big Impact

Wiltshire, a picturesque county nestled in the heart of England, is not only known for its stunning landscapes, historic sites, and charming villages but also for its thriving small business community. As we celebrate Wiltshire Day on the 5th of June, it is an opportune moment to shine a light on the local entrepreneurs and their remarkable contributions to the county's economy and community. In...
Read More

Embrace the Future: Google Analytics 4 Replaces Universal Analytics

In the ever-evolving digital landscape, data plays a crucial role in understanding user behaviour and making informed business decisions. For years, Google Analytics has been the go-to tool for analysing website performance and gaining insights into audience engagement. However, as technology advances and consumer expectations evolve, Google has introduced a new and more powerful analytics...
Read More