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Posts from The Digital Insider about seo.
Hashtags aren’t driving discovery in the way they once did. Instead, Instagram has become more like a search engine — one that rewards well-optimised content, clear profile information, and above all, authenticity.
Read moreGoogle has flagged a common lazy-loading mistake that could impact your site’s SEO—find out how to optimise image loading for faster performance and better rankings.
Read moreIndexNow is a lightweight, open protocol that lets websites proactively ping participating search engines the moment a page is added, updated, redirected, or deleted.
Read moreWhile keyword-heavy domains might seem like a smart shortcut to boost local SEO rankings, Google’s John Mueller cautions that they often cause businesses to blend in rather than stand out.
Read moreAs a solo entrepreneur or one-person business, you wear every hat—from finance to customer support. SEO can feel like just another chore that never pays off. Before you give up, consider this: it’s often the way SEO is set up, not your lack of skill, that holds you back.
Read moreThere’s an SEO myth that naming your CSS classes after your target keywords will give your pages a rankings boost. In this post we split the fact from the fiction.
Read moreAt O’Brien Media, we get it: great content is the key to SEO success. Google’s own John Mueller and Martin Splitt recently shared some awesome tips on creating content that works for both your readers and your business. Here’s how you can use their insights on your site.
Read moreOne of the most common questions we hear at O’Brien Media is: “How long will it take for SEO to start working?” In a recent Q&A session, Google’s own experts John Mueller and Martin Splitt explained why timelines can vary so much, and how you can set realistic expectations for your SEO investment.
Read moreIf you’re worried about how the June 2025 update might impact you—or just want to strengthen your SEO for the future—get in touch with us today. Let’s make sure your website stays in Google’s good books and continues to attract the customers you need.
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