How to Change the Default Currency in Google Analytics

The currency setting (or “Currency Displayed As” as it is officially known as) is one of the most frequently forgotten settings that gets missed when setting up a new Google Analytics account. This is fine if you are US based, or sell in US Dollars, as the default is set as “$” . If you live in the UK, or elsewhere in the world that doesn’t trade in Dollars, then you’re going to...
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Client Signing Paper At Reception Desk In Face Mask

Ideas to help keep your business running during the coronavirus crisis

If you run a salon, shop or any business that requires feet through the door and staff on hand, it can be difficult to know what to do for the best - the government is telling people to avoid people, pubs and the office, but can you afford to shut up shop? The situation is ever-changing, but to some degree the current social distancing and self-isolation measures look set to be in place for the...
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Bing search home page on laptop screen close up

Bing Webmaster Tools to be fully revamped by July

While a lot of attention is paid to Google and their Search Console service for webmasters, Bing still deserves a look in - after all Bing powers Yahoo search results as well as a lot of other smaller search engines so it's 2 for 1 on the big names when it comes to managing your site's ranking on Microsoft's Bing search engine. Microsoft's Bing team announced Tuesday at SMX London that Bing...
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Enviro services responsive view website

Brochure website design on a quick turnaround for Enviro Services

We set up their Covid-19 cleaning service microsite as part of an email marketing campaign and for them to promote via social media. Everything was completed within days to allow for a timely email campaign to be sent when lockdown measures were starting to be eased in the UK and businesses and other organisations were looking for effective deep cleaning solutions for their premises. Website...
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Two business owner are working together to pack products and check customers' orders on their laptops at home

One eye to the future for small business, post Covid-19

It seems at the moment the world is moving at lightspeed.  The news every day is changing and, whilst some of the lockdown restrictions are being eased, we’re still very, very far from “normal”.  I for one long for the days when Microsoft Teams was a bit of an irritation when I turned my computer on - here at O’Brien Media it’s now become central to the way we work together! ...
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