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What are social signals, and why are they an increasingly important SEO factor
SEO
Chris O'Brien

What are social signals, and why are they an increasingly important SEO factor

Social signals are the likes, shares, votes, pins, or views people place on Facebook, Twitter, LinkedIn or other social media sites that filter out to the various search engines. 

A search engine's primary aim is to provide high-quality, relevant content to searchers. Search engines, such as Google, judge quality in large part by how frequently a URL is seen throughout the internet, and as more web communication has moved to social media, Google and other search providers have integrated social signals as a ranking signal. 

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Chris O'Brien 22nd September 2017 3:09 pm
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Code and Development
Chris O'Brien

Fight back against email spoofing

SPF stands for Sender Policy Framework. It’s an email authentication method that helps identify the mail servers that are permitted to send email from a particular domain name. Using this validation method, ISPs can determine when spoofers and phishers are trying to forge emails from your domain name to send malicious email to your customers.

By using SPF you can not only help protect your customers but also get your emails accepted for delivery to email services such as Gmail and those provided by Microsoft who are increasingly looking at ways to prevent spam and phishing emails from reaching their customers' mailboxes.

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Chris O'Brien 20th September 2017 6:08 am
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Email Marketing
Chris O'Brien

Automated email marketing hints and tips

The aim of automated email marketing is essential to build a list so that you don’t have to worry about getting traffic anymore, as your list is essentially all the traffic you’ll ever need. When you want to promote a product you have created or an affiliate product, all you need to do is send out an email and you get more money than you used to get paid in one year, in one day!

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Chris O'Brien 19th September 2017 5:04 am
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Code and Development
Jenny Howell

Is your website software up to date?

Firstly, it's important to understand that the reason hackers and cyber criminals want to exploit vulnerabilities in content management systems and websites isn't necessarily just to steal all your user account, contact form, and other data, but also to infect your website visitors and users with malware.

Once the unsuspecting user is infected with malware they are quickly added to a botnet (which is essentially a large group of thousends of infected computers and devices) to be exploited at the malware operators will. This usually includes things like credit card theft, extracting private information or being activated to take part in a DDoS attack, spam attack or other malicious activity.

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Jenny Howell 8th September 2017 10:22 pm
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Blogging
Chris O'Brien

6 key benefits of blogging for business

Do you want to generate a high traffic of visitors to your online business? Well, blogging may be your solution. There are many benefits of blogging for business. However, the ultimate benefit is to generate and build huge traffic of visitors to your website on a daily basis. When this happens, you will generate better sales for your business. This article is going to show you the benefits in order to take advantage of blogging for business. So read on.

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Chris O'Brien 4th September 2017 5:04 am

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