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Google rolls out B.E.R.T Update – What does this mean for your website?

Last week Google began rolling out it’s biggest update since Rankbrain was released back in 2015. Their announcement on their Webmasters blog by vice-head of search Pandu Nayak claims that this update will affect 1 in 10 of all searches so it's pretty major news! What is B.E.R.T and how does it work? B.E.R.T stands for Bidirectional Encoder Representations from Transformers. Sounds...
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Google Chrome announces roll-out of mixed content blocking, beginning January 2020

The Google Security Team has announced a timeline for when Chrome will begin blocking mixed content by default in order to ensure that HTTPS browsing is more secure. Mixed content refers to HTTPS pages that load resources, such as images, videos, stylesheets, and scripts, over HTTP. The gradual rollout will begin with Chrome 79, which is scheduled for release in December 2019. The browser...
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How long does it take for a website to show up in Google or Bing search results

When you launch a website, you want everyone to see it—and not just your family members, best friends, and significant other. You could be showcasing your services, selling the best product in the world, or have the coolest website design ever, but it all accounts for nothing if no one knows your website even exists. So, how do you do it? These days, when the Internet has become more ubiquitous...
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Gmail has (finally) released a much awaited Dark Mode

Yes. Gmail’s Dark Mode is finally here. Google has announced its coveted email client can now be used with the lights turned off, so you'll be able to sort through a cluttered inbox in Dark Mode – making the app easier on tired eyes. What’s more, the fresh aesthetic should also help boost battery life on smartphones with an OLED panel – perfect for anyone who checks their emails far more...
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Google’s change to the “nofollow” link attribute and what it means

This past week Google announced that after 15 years, they plan to make a change to the way they handle the nofollow attribute on links. If you’re a blogger and you’re participating in affiliate programs or doing sponsored posts, you know that the nofollow attribute allows you to safely link to external sites without losing good standing with Google. Google’s news that it is to start...
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A new look for Google Mobile Search (May 2019)

Google's goal with Search always has been to help people quickly and easily find the information that they’re looking for. Over the years, the amount and format of information available on the web have changed drastically—from the proliferation of images and video to the availability of 3D objects you can now view in AR. Google's search results page has changed too over the years, to help...
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Here’s what Google’s product ban means for Huawei users

Google has restricted Huawei's access to parts of its Android operating system, casting doubt over the future of the Chinese company's smartphones. Here is a closer look at how the decision could affect Huawei phone users. - What has Google done? The tech giant has confirmed its compliance with an executive order issued by US President Donald Trump last week, which greatly restricted the ability...
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Social media SEO trends heading into 2019

There’s been talk about social media as a ranking factor for a long time. In 2010, Google said social media was a ranking factor (that means if you're on social media, your website will generally show above similar businesses who aren't on social media - at least in 2010). In 2014, the same search engine said that social media probably isn’t a ranking factor. "Probably" being the key word...
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Quick read: 4 Reasons to switch to HTTPS – RIGHT NOW!

Why make the move to HTTPS? #1 Google Said So Google have given us several reasons to move to HTTPS, but the main reasons are Encryption, Data Integrity and Authentication. This just means an overall more secure site for users, which is especially important when handing over sensitive data. Bear in mind, your site may still be vulnerable to attacks and hacks, the HTTPS doesn’t solve and...
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Google to mark HTTP pages as “not secure” from July 2018

How secure is your website? If you’re collecting sensitive customer information like passwords or credit card information, or even if you've got a contact form that can be used by customer to send you messages what are you doing to ensure and reassure customers their information is safe with your business? What’s HTTPS? HTTPS is the acronym for Hypertext Transfer Protocol Secure. It is a...
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