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Gmail has (finally) released a much awaited Dark Mode

Yes. Gmail’s Dark Mode is finally here. Google has announced its coveted email client can now be used with the lights turned off, so you'll be able to sort through a cluttered inbox in Dark Mode – making the app easier on tired eyes. What’s more, the fresh aesthetic should also help boost battery life on smartphones with an OLED panel – perfect for anyone who checks their emails far more...
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Google’s change to the “nofollow” link attribute and what it means

This past week Google announced that after 15 years, they plan to make a change to the way they handle the nofollow attribute on links. If you’re a blogger and you’re participating in affiliate programs or doing sponsored posts, you know that the nofollow attribute allows you to safely link to external sites without losing good standing with Google. Google’s news that it is to start...
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A new look for Google Mobile Search (May 2019)

Google's goal with Search always has been to help people quickly and easily find the information that they’re looking for. Over the years, the amount and format of information available on the web have changed drastically—from the proliferation of images and video to the availability of 3D objects you can now view in AR. Google's search results page has changed too over the years, to help...
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Here’s what Google’s product ban means for Huawei users

Google has restricted Huawei's access to parts of its Android operating system, casting doubt over the future of the Chinese company's smartphones. Here is a closer look at how the decision could affect Huawei phone users. - What has Google done? The tech giant has confirmed its compliance with an executive order issued by US President Donald Trump last week, which greatly restricted the ability...
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Social media SEO trends heading into 2019

There’s been talk about social media as a ranking factor for a long time. In 2010, Google said social media was a ranking factor (that means if you're on social media, your website will generally show above similar businesses who aren't on social media - at least in 2010). In 2014, the same search engine said that social media probably isn’t a ranking factor. "Probably" being the key word...
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Quick read: 4 Reasons to switch to HTTPS – RIGHT NOW!

Why make the move to HTTPS? #1 Google Said So Google have given us several reasons to move to HTTPS, but the main reasons are Encryption, Data Integrity and Authentication. This just means an overall more secure site for users, which is especially important when handing over sensitive data. Bear in mind, your site may still be vulnerable to attacks and hacks, the HTTPS doesn’t solve and...
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Google to mark HTTP pages as “not secure” from July 2018

How secure is your website? If you’re collecting sensitive customer information like passwords or credit card information, or even if you've got a contact form that can be used by customer to send you messages what are you doing to ensure and reassure customers their information is safe with your business? What’s HTTPS? HTTPS is the acronym for Hypertext Transfer Protocol Secure. It is a...
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What is the new Google search console?

In early 2018, many website owners began receiving a message from Google about a new version of Google Search Console. This edition is in beta and users can switch back and forth between the old version and the new version while the new version is being tested. It is likely that we will see new features and tweaks to the new version before the “beta” label goes away. So far, the most...
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Important Google changes that could affect your business

On October 27th, a new version of Google Chrome will be released that will prominently label any site without an SSL Certificate as “non-secure” in the browser bar. You will be affected by this change if your website contains input fields (such as a contact form), asks for passwords or any other sensitive data, or is visited in incognito browsing mode. That means it’s now more important...
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Google’s Chrome browser will soon label non HTTPS websites as “Unsafe”

After Google announced that it had started considering HTTPS as a metric when deciding the pagerank of a given website (giving higher priority to SSL secured websites over their non-SSL counterparts) it was only a matter of time before they took the next logical step and started further penalising websites without SSL (HTTPS) support. What we weren't expecting was Google to decide to go a...
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