grey background and on front there is a photo of a person smelling a flower, 4 different flowers and a business card

Goodbye 2020. Hello Pantone Colors of the Year 2021

The Color of the Year 2021 is out, and we are here for it. This time around, we have two colors- Ultimate Gray and Illuminating.

Together, they convey a message of strength and hopefulness that is both enduring and uplifting- and we all could use some of it in 2021.

Every year since 2000, the Pantone Color Institute chooses the Pantone Color of the Year. It is a benchmark for the whole creative industry that dictates trends in branding, fashion, home furnishings, and amongst other areas, graphic design.

This year, Pantone Color Institute chose two colors- bright and glee yellow shade Illuminating and stable and calm Ultimate Gray.

Together, these two independent colors create a strong message of positivity supported by endurance.