
Month: May 2025

If you run a WordPress website with WooCommerce, you already know how important speed and performance are. In today’s fast-paced digital world, users expect sites to load instantly, and if your website doesn’t deliver, your potential customers could leave before they even see what you offer. One of the best ways to ensure a smooth experience is by implementing server-side caching and using a...
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Amazon Haul: Amazon’s Budget-Friendly Blitz Against Temu and Shein
Amazon has just launched a new service in the UK that’s catching the attention of budget-savvy shoppers everywhere: Amazon Haul. This mobile-only shopping destination sits neatly inside the Amazon Shopping app and offers thousands of items for £20 or less—with many even under a tenner. But beyond the price tags, Amazon Haul represents a bold strategic move in the ongoing retail tug-of-war...
Read More Project Management Terms – What is Scope Creep?
Scope creep happens when extra features or changes are added to a website project that weren’t part of the original plan. This can make projects more complicated and lead to unexpected work. Common examples of scope creep: Adding new pages or sections mid-project Requesting extra features like pop-ups or bookings after development has started Changing approved designs during the build How we...
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What is Scope Creep – and Why Does It Matter for Your Website Project
If you're planning a website project—or you're in the middle of one—you might hear the phrase "scope creep" come up. It sounds a bit dramatic, doesn’t it? But don’t worry, it’s nothing to panic about. I’m Chris, a designer at O'Brien Media, and I'm here to explain what it means, why it matters, and how we handle it at O'Brien Media to keep your project running smoothly. If this gets...
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Keep Your Business Safe from Email and Calendar Phishing Attacks
As a small business, you're often juggling a million things at once - and cybercriminals know it. That’s why phishing emails and malware-laced calendar invites are becoming increasingly common. These threats are designed to catch you off guard and trick you or your team into clicking links, downloading malicious files, or sharing sensitive information. At O’Brien Media, we’re passionate...
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“The Most Dangerous Phrase in the Language Is, ‘We’ve Always Done It This Way'”
"The Most Dangerous Phrase in the Language Is, 'We've Always Done It This Way'" – A Digital Wake-Up Call from Grace Hopper In a world driven by innovation, where digital tools evolve almost daily and customer expectations shift rapidly, there’s one phrase that still lingers like a stubborn cobweb in the corners of too many boardrooms and businesses: "We’ve always done it this way." Those...
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Google and AI Content Detection: What You Need to Know in 2025
AI Content and SEO: What You Need to Know About Hidden Markers and Search Engine Red Flags If you’ve dipped your toes into the world of AI content creation – whether using ChatGPT, Jasper, or any of the other tools popping up – you’ve probably been amazed by how quickly they can churn out a blog post or product description. It’s fast, convenient, and honestly, kind of fun. But before...
Read More What is the The AntiBot Global Firewall?
The AntiBot Global Firewall is designed to protect networks from bot attacks and malicious activities by blocking botnet behavior and communication with command and control centers. Key Features and Functionality Bot Protection: The AntiBot Global Firewall helps in identifying and blocking botnet activities, which can include automated attacks, data scraping, and other malicious behaviors that...
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Everything You Ever Wanted to Know About SEO – Your Questions Answered!
Search Engine Optimisation (SEO) can sometimes feel like a bit of a mystery – full of technical jargon, ever-changing algorithms, and conflicting advice. Whether you're just starting to think about optimising your website or you've been dabbling in SEO for a while, it's totally normal to have questions. That's where we come in! At O’Brien Media, we’ve helped businesses of all sizes improve...
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Postal Reforms and Their Impact on Small Businesses
How Upcoming Postal Reforms Could Impact Offline Marketing for Small Businesses In case you've not caught up with the latest from Royal Mail and Ofcom, big changes are on the horizon for how post gets delivered in the UK - and it’s something small businesses should be paying attention to, especially if you use printed marketing materials as part of your outreach. Since April 2024, the UK postal...
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