Welcome to the O’Brien Media Insider – Your Go-To for Digital Insights and Business Know-How
The O’Brien Media Insider is your behind-the-scenes look at all things digital, creative, and business-focused. From web design trends and SEO tips to small business insights and local Swindon highlights, our blog covers a bit of everything – just like we do at O’Brien Media.
Whether you’re a client, collaborator, or curious visitor, this is the place to catch up on the latest from our team, explore practical advice, and get inspired to grow your digital presence. Dive in and see what’s new!
If you’re using BigCommerce, but are still on the Blueprint theme, you should get in touch with us today to discuss an upgrade. Built on a rigid codebase, Blueprint is very much a “legacy”, out of date theme. For instance, not only is Blueprint not fully responsive, but the Stencil upgrade contains many enhancements to configuration so it’s a lot easier to use.
You’ll notice when you “Google” a shop or restaurant, you’re often presented with a map showing results in your local area. What you might not know, is that this is entirely free – and is a way of advertising your business quickly and easily to people searching. It’s not only for people with something physical to sell, either!
One of the questions we’re regularly asked when engaging in new projects is what makes us different from so-called “website builders” – web-based software that allow you to create your own website yourself. What sets O’Brien Media apart? Why spend the extra money (we don’t deny that yes, we may well be more expensive).
The government has released a list of rules and guidelines that shops and shoppers must follow to keep everyone safe when retail starts to reopen on the 1st and 15th June 2020.
It has been over two months since the government asked us all to stay at home to prevent the spread of COVID-19. With restrictions beginning to ease, businesses up and down the country are trying to figure out how to start welcoming customers again while minimising risk to themselves or their patrons.
If you run a salon, shop or any business that requires feet through the door and staff on hand, it can be difficult to know what to do for the best – the government is telling people to avoid people, pubs and the office, but can you afford to shut up shop?
While a lot of attention is paid to Google and their Search Console service for webmasters, Bing still deserves a look in – after all Bing powers Yahoo search results as well as a lot of other smaller search engines so it’s 2 for 1 on the big names when it comes to managing your site’s ranking on Microsoft’s Bing search engine.
It seems at the moment the world is moving at lightspeed. The news every day is changing and, whilst some of the lockdown restrictions are being eased, we’re still very, very far from “normal”. I for one long for the days when Microsoft Teams was a bit of an irritation when I turned my computer on – here at O’Brien Media it’s now become central to the way we work together!
Last week along with others, we noticed that recent broad core algorithm updates had resulted in a slow down in Google Search Console data and wanted to explain the possible reasons for this and why it might affect SEO monitoring for a short period of time.
It is frustrating to find out that your WordPress site has been hacked, recently one of our customers asked us why do hackers target WordPress?
