With the nights getting colder and mornings crisper it’s time for thoughts to turn to Christmas planning (if you haven’t already!)
While sending Christmas cards to your customers was once expected, in recent years this has given way to sending e-cards or messages through email and social media. However, there are still many benefits to sending personalised cards to clients, both past and present, who are important to your business.
So what are the benefits?
Memorable – A Christmas card will bring your business back into or keep you in a client’s mind. Create a memorable design to ensure you stand out in a display of cards.
Build or maintain relationships – Sending a Christmas card is a great way of keeping in touch with the clients you haven’t spoken with in with in a while. It’s also a great way of saying thank you for their custom.
Start a conversation – Whilst sending out wishes of a ‘Merry Christmas’ is to be commended, you should utilise the opportunity to kick off a conversation with a client and boost your business. By all means use the card to let them know of any special offers coming up, or offer them a discount for signing up before the end of the year.
At O’Brien Media we can design and print a wide range of Christmas essentials including long and short runs of Christmas cards, calendars, wall planners as well as banners, menus, leaflets and more.
Drop us a line with your requirements to firstname.lastname@example.org or call us on 01793 239239 for a free quotation.