The state of ecommerce in the omnichannel world of 2018 and beyond

Customers want their shopping to fit around their lifestyle. They do what they want when they want and on their terms. There are two options for brands facing the demands of today’s hyper-connected consumer: adapt or perish. Many shoppers operate in an online environment and want to purchase at their convenience, something the 24/7/365 nature of ecommerce makes possible. It’s a brand’s...
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