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Here’s why Twitter’s new DM feature is great news for brands

Twitter has just released a new opt-in direct message (DM) feature that allows anyone to send you a DM, without the need for them to follow you first. Brands, businesses and community managers should give some serious consideration to enabling this new feature and here’s why… It’s less frustrating for the customer if they can engage in a direct conversation with you immediately with no...
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Going mobile – Google is calling time on non-mobile friendly websites from 21st April

Until now Google has focused on labeling mobile-friendly websites in results, but from 21st April 2015 if your website is mobile-friendly you'll get a ranking boost over your non-mobile friendly competitors in search results pages when Google's latest algorithm change takes effect.  The aim of this shift towards mobile users is to show people browsing from their phones or tablets websites...
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