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The Top 15 Skills on the Rise for 2025 – What You Need to Know

What Professionals and Businesses Need to Know

As technology and workplace dynamics continue to evolve, staying ahead means adapting to new demands. LinkedIn’s “Skills on the Rise 2025” report highlights the 15 fastest-growing skills that professionals and employers are focusing on.

Whether you’re a business looking to build a future-ready workforce or an individual keen to boost your career prospects, these skills will shape the job market in the coming years.


1. AI Literacy – Understanding and Using Artificial Intelligence

Artificial Intelligence (AI) is no longer just a buzzword; it’s a business necessity. AI literacy involves understanding how AI-powered tools work, their applications across industries, and how to use them effectively.

From automating tasks to personalising customer interactions, AI is transforming the workplace. Professionals who develop AI literacy will gain a competitive edge in roles such as software engineering, product management, and digital marketing. As AI becomes more integrated into daily operations, companies need employees who can interpret AI-generated insights, optimise workflows, and make data-driven decisions.


2. Conflict Mitigation – Navigating Workplace Challenges

With remote and hybrid working becoming the norm, strong conflict resolution skills are essential. Misunderstandings, communication gaps, and cultural differences can lead to workplace tensions, making conflict mitigation a crucial skill for team leaders, HR professionals, and project managers.

Effective conflict resolution involves active listening, empathy, and problem-solving techniques that foster collaboration rather than division. Businesses that nurture these skills in their workforce will see improved teamwork, higher morale, and greater productivity.


3. Adaptability – Thriving in Uncertain Times

The ability to pivot and embrace change is more valuable than ever. Economic shifts, technological advancements, and global events are reshaping industries at an unprecedented rate. Adaptability means staying flexible, learning new skills, and responding effectively to unexpected challenges.

This skill is especially critical for professionals in fast-moving industries such as technology, finance, and healthcare. Employers increasingly seek individuals who can handle rapid change without losing efficiency or focus.


4. Process Optimisation – Driving Efficiency and Growth

Process optimisation is about identifying inefficiencies, streamlining operations, and improving overall productivity. Whether it’s automating repetitive tasks, reducing waste, or improving workflow design, professionals with expertise in process optimisation can help businesses scale more effectively.

This skill is particularly valuable for operations managers, project managers, and business analysts who are responsible for ensuring that companies operate smoothly and profitably.


5. Innovative Thinking – Creativity in the AI Age

As AI takes over routine tasks, human creativity and innovative thinking will become even more critical. This skill involves problem-solving in new and unconventional ways, thinking beyond traditional solutions, and fostering a culture of experimentation.

Industries such as marketing, product design, and entrepreneurship thrive on innovation. Businesses that encourage out-of-the-box thinking will be better positioned to create unique products, services, and customer experiences.


6. Public Speaking – Mastering the Art of Communication

The ability to convey ideas clearly and persuasively is an invaluable asset. Public speaking is not just for keynote speakers – it’s essential for team leaders, sales professionals, and entrepreneurs who need to pitch ideas, lead meetings, and present strategies with confidence.

Strong public speaking skills enhance credibility, build trust, and improve engagement. With the rise of virtual meetings and online presentations, professionals who can communicate effectively both in person and online will have a significant advantage.


7. Solution Selling – Moving Beyond Traditional Sales

Sales professionals are shifting from transactional selling to a consultative, solution-based approach. Solution selling involves understanding customer pain points, identifying their unique needs, and offering tailored solutions rather than just pushing products.

This skill is crucial in industries such as SaaS (Software as a Service), enterprise solutions, and professional services, where businesses prioritise value-driven sales strategies.


8. Customer Engagement and Support – Creating Exceptional Experiences

With rising consumer expectations, businesses must prioritise meaningful customer interactions. Customer engagement goes beyond simply responding to enquiries – it’s about proactively building relationships, personalising experiences, and fostering brand loyalty.

Companies that invest in customer support training and engagement strategies will not only retain more customers but also turn them into brand advocates, fuelling long-term growth.


9. Data Analytics – Making Informed Decisions

Data is the backbone of modern business strategy. The ability to analyse and interpret data helps organisations identify trends, measure performance, and optimise decision-making.

From marketing campaigns to financial forecasting, data-driven insights help businesses stay competitive. Professionals with expertise in data analytics will find opportunities in nearly every industry, from e-commerce to healthcare.


10. Digital Marketing – Navigating the Online Landscape

The digital revolution has transformed the way businesses reach and engage their audiences. Digital marketing encompasses social media marketing, SEO, content creation, pay-per-click advertising, and email marketing.

With more consumers shopping and researching online, companies need skilled digital marketers who can create compelling content, optimise campaigns, and drive measurable results.


11. Financial Management – Mastering Business Finances

Financial literacy is essential not just for finance professionals but for managers, entrepreneurs, and business leaders. Understanding budgeting, forecasting, and cost management enables businesses to make strategic decisions that ensure long-term sustainability.

Strong financial management skills can help businesses navigate economic uncertainty and optimise profitability.


12. Project Management – Leading Teams to Success

Project management is about coordinating resources, meeting deadlines, and ensuring that business initiatives are executed efficiently. Whether using Agile, Scrum, or traditional project management methodologies, this skill is vital for keeping teams aligned and productive.

With businesses tackling increasingly complex projects, demand for skilled project managers continues to grow.


13. Cybersecurity – Protecting Digital Assets

As cyber threats become more sophisticated, businesses must prioritise cybersecurity. Cybersecurity professionals help protect sensitive data, prevent breaches, and ensure compliance with security regulations.

Organisations across all industries need experts who can safeguard their digital infrastructure and educate employees on best security practices.


14. UX/UI Design – Enhancing User Experience

User Experience (UX) and User Interface (UI) design focus on creating intuitive, user-friendly digital products. From websites to mobile apps, well-designed interfaces improve customer satisfaction and drive engagement.

With businesses prioritising digital transformation, UX/UI design skills are in high demand across technology, e-commerce, and media sectors.


15. Emotional Intelligence – Leading with Empathy

Emotional intelligence (EQ) refers to the ability to understand and manage emotions, both in oneself and in others. Strong EQ skills contribute to effective leadership, teamwork, and conflict resolution.

As workplaces emphasise collaboration and inclusivity, professionals with high emotional intelligence will be better positioned to lead, inspire, and drive organisational success.


Preparing for the Future

The workplace is evolving, and professionals who cultivate these skills will be well-positioned for long-term success. Whether you’re looking to upskill, pivot your career, or future-proof your business, focusing on these in-demand competencies will help you stay ahead.

At O’Brien Media, we specialise in digital solutions that help businesses adapt to changing market demands. From website development to digital marketing, we’re here to support your growth in an ever-evolving digital landscape.

Want to learn more? Get in touch with us at [email protected] or call 01793 239239.


This article is inspired by LinkedIn’s Skills on the Rise 2025 report. You can read more on LinkedIn here.