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What are Dark Patterns and what do they have to do with websites?

Dark Patterns: Then and Now Dark patterns have been around for as long as we can remember; they aren’t limited to websites and apps, but the term "Dark Pattern" is quite new, coined by Harry Brignull in 2010. An age-old Dark Pattern example For example, some credit card statements boast a 0% balance transfer but don’t make it clear that the percentage will shoot up to a much higher number...
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Has your business been left with a half-finished website?

We’ve picked up a number of new clients recently who have had a website half-built by other web development agencies that have then become unresponsive, leaving our clients in the lurch. Unfortunately, this is all too common, but why does it happen and what can be done about it? There are cowboys in every industry, and web design is one of them. However a lot of the time this happens it’s...
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Is your website suffering from Mobile-Unfriendliness?

It’s remarkable to see in 2019, but many websites still seem to treat mobile visitors almost as an afterthought. It’s still not uncommon to find a mobile site where items are misaligned, overlapping, formatted strangely or subject to some other oversight from the designer, all of which can signal to a visitor that your company doesn’t take the time to go over little details. It’s worth...
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This list of signs it’s time for a new website will blow your mind

Every business needs an effective website. It is the hub of all of your online marketing activities. Without an effective website, you will never see significant results from any online advertising campaign. This list of signs that it’s time for a new website design will blow your mind. 1. Your website design is not generating revenue, sales or leads Your website is not generating any...
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O’Brien Media launch new website for Swindon based Azone Storage

Local commercial storage experts Azone Storage, who have been an O'Brien Media client for many years, wanted to update their website following the rapid expansion of their business and needed a website that could easily accommodate changes as they opened new storage locations. Azone Storage took the opportunity to switch things up with a more engaging website based on the popular WordPress...
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Does your website homepage make an impact on your visitors?

Everyday, we see websites that are not fulfilling their full potential. An impactful home page can make such a huge difference to your business and could be a key tool in helping you grow your customer base and take your company into the future. Long gone are the days when you just ‘needed to be online’. In fact, it is thought that around 50% of UK businesses still don’t have a website....
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Micro Interactions – Are you engaging your website visitors?

Micro interactions are the latest (possible biggest) UX trend to be recorded so far, thus critical for modern design which can’t go without them anymore.  We are surrounded by micro interactions, as they are present on every website, app, or program we’re using. By micro interaction, we refer to every task-like engagement of users with their devices, smooth enough to pass unnoticed as the...
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Why you might need to refresh your website

As a website design business, you would think that our website would be immune from needing to update our look. But you are wrong. As website designers we are always trying to improve our website to make it better, easier to navigate, and more attractive to clients. And as marketing is ever evolving, then so must our website. Read our top 4 signs it might be time to redesign your website: 1. Your...
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Web design trends: 2018 will be about negative space and typography

In 2018 designers will be making greater and greater use of negative space. Particularly on mobile, speedy, light-weight pages are essential. Flashy, gimmicky design is passé and even images are becoming old-school. Everything on the page is there for one purpose: To increase conversions. Clean, simplistic page designs were already the in thing in 2017. We’re taking minimalism to a whole new...
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Grow your business with a responsive, mobile friendly, website

Responsive websites are viewed comfortably on any device available. Users of these websites should not need to resize or pan in order to make sense of the content they view. The need for scrolling should also be reasonable for such a website. Many organisations serve entirely different versions of their websites to users using mobile devices and desktop computers. Why go responsive As many people...
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