Year: 2011

Good Customer Service – Costly or Profitable?

Chris O'Brien December 06, 2011 0 Comments
When it comes to customer service business owners always think in terms of cost – i.e. how much will it cost for staff to take telephone calls verses emails, what's the cost of using an 0800 (freephone in the UK) telephone number for customer services and sales? Not enough thought is put into how profitable good customer service can be for any business. For most companies I have to say that the...
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PR & Marketing Basics (ISP’s & Hosting Companies)

Chris O'Brien December 05, 2011 0 Comments
  What is PR? First and foremost Public Relations is not, as some would have you believe, an 'art' it's closer to a science and equally it shares some terminology, you have 'formulas' to create a successful campaign, 'subjects' who you target your activities towards, and most importantly you 'experiment' to get the right mix of 'elements' to make your company, brand, service or product a...
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Building Positive Customer Relationships

Chris O'Brien December 02, 2011 0 Comments
We all know that building relationships in life is important for personal growth, but not many people translate their relationship building skills to the workplace. Below are some general 'ideas' for building better relationships with your customers, both internal i.e. your colleagues and external i.e. the people paying for your product or service: Get to know your customers, make a note of their...
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New site for Swindon offers free listings

Chris O'Brien November 28, 2011 0 Comments
We just wanted to let you know about a new Swindon focused information website called Swindon.co.uk where you can list your Swindon based business for free (including photo's and a link to your website). You can choose to have an enhanced listing for free if you place a link to Swindon.co.uk on your website homepage (at the bottom of the page is fine).  The site is very new (I only heard about...
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The benefits of business blogging

Chris O'Brien November 25, 2011 0 Comments
Improving your search engine position, and adding 'stickiness' to your website is nowhere near as difficult as saying that three times fast! Content on your website is the easiest way to attract visitors through organic (i.e. non paid) search results online.  Most small business owners consider a blog to be beyond their reach through complexity or simply that it would be a waste of time and...
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